An Adventure in Social Media Marketing

Delilah and Horse Web Cover

In my post, It’s All in the Packaging, I interview cover designer, Dawn Leslie Mullan and I issued a plea for your help and support as the cover art for Delilah made it to the second round in a book cover contest on Facebook. Unfortunately, we didn’t make it into round three, but I want to thank all those who took the time and went to the effort to vote. Delilah has a great cover that fits her story, and I appreciate everyone who jumped in a tried to help us win. I also want to thank DL Mullan for providing such a great cover and Robin Conley for nominating it.

Although I have participated in release parties, it was my first experience with an event like this on social media, so I learned a lot from the experience. I think there are several reasons why we didn’t make it to round three. The promoters of the event were romance authors, and many of the covers we were up against were romance covers, especially the ones which got the most votes, which leads me to believe romance readers were the majority of the audience attending this event, so I considered it lucky that I was able to get the votes I did. Again, all those that voted, whether from my previous blog post, or from my massive marketing campaign to gain votes, you guys are great, and greatly appreciated.

I also learned what not to do when hosting an event like this. The event promoters laid out a set of rules for voting, which had participants clicking and liking various pages, and although the rules were laid out, it seems several of the participants failed to do so, because in later rounds, new “Rules” posts were put up, saying those who failed to follow each step would not be counted. Also, at the end of round two, they announced that hearts did not count as votes, only ‘likes’, but this was not stated at the beginning, so anyone who had someone who loved their cover enough to give it a heart was disqualified.

I think these events should be made as easy as possible to participate in. Think about it. We’re asking people to take time out to go to a page and vote, or play silly games to win prizes in the case of release parties. The games should be fun, or at least funny. The prizes should be something that will be viewed to have some value. And voting should be quick and easy, only taking a few minutes of their time. And for heavens sake, if someone does accept your invitation and attends, or votes for you, show some appreciation and thank them. I know I do, and it keeps readers coming back for more.

I was happy that the cover for Delilah made it to round two, and disappointed that it didn’t go to round three. Maybe next time. Although, I am wondering how effective these social media events really are. A couple of authors I’ve talked said they’ve participated in release parties, but haven’t seen any real increase in sales from them. That could be partly because they are attended mostly by other authors, so we may be playing to the wrong audience there.

I’d be interested in hearing from other authors who participate in these events. I’d like to know how beneficial they really are. Do they bring in sales of your books? Or are they a waste of time? If you’d like to weigh in, leave a comment here, or contact me at kayebooth(at)yahoo(dot)com.

 

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There’s No Escaping Hell For “Hell’s Butcher”

Hells Butcher Series

I had the pleasure of reading the Hell’s Butcher series by Chris Barili, Hell’s Marshal and Hell’s Butcher. This series is refreshingly different, a combination of western, speculative fiction and super hero, and somehow, it all works.

Frank Butcher has been appointed Hell’s Marshal, sent back to the land of the living on the trail of killers escaped from hell, bent on wrecking havoc and changing history to aide in the rise of the south. In Hell’s Marshal, Frank and his posse of walking dad and their coyote guide are after the renegade soul of Jesse James before he can revive the confederacy and rise up once more against the union.

They travel on a stage pulled by hell’s steeds, which never tire and move at incredible speeds, and they carry weapons with the power to send souls back to hell, where they belong. But, it isn’t easy to pursue their prey in bodies that have been dead a long time, causing extra difficulties to the chase. The coach is driven by a mortal man with special gifts and they’re joined by an orphan boy with the power to see souls raised from the fiery pit.

In Hell’s Butcher, John Wilkes Booth is the renegade soul, back to build an army to finish the government takeover, the conspiracy around the assassination failed to complete, and Frank and his posse must send them back. In a chase filled with misdirection, and battles with demonic souls inhabiting living bodies, there is no way to triumph without further damning the posse members’ souls.

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I absolutely love these story lines and must say these books are well crafted. Barili does a smash up job of drawing the reader into his world, where condemned souls can walk among the living. My only problem with these books is the fact that Frank doesn’t seem to change much. Guilt and self-loathing are Frank’s fatal flaws as the protagonist, and although it doesn’t necessarily be resolved, there should at least be some evident change by the end of each story arc.  Even by the end of the second book, although he reasons that people should not have to suffer for things they’ve done due to circumstances beyond their control, yet he still resigns himself to whatever punishment the judges dole out, feeling he deserves it, unable to apply the lesson to his own situation, and he is unable to forgive himself.

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Both books in this series, Hell’s Marshal and Hell’s Butcher are entertaining tales with refreshingly original story lines. Each book could be stand alone stories. Regardless of the one glitch found in the protagonist’s character arc, they are fun reads that keep the pages turning. I give them both four quills.

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GuiltyIf you like the Hell’s Butcher series as much as I did, you’ll want to be sure and grab the prequel, Guilty, which is now also available. Guilty tells the story the events in Frank’s life that brought him before the judges and put him in the position to serve as Hell’s Marshal. This book offers insight into Frank’s character, so we can see where all that self-loathing comes from, drawing the series together and giving it cohesion. It is a different, but wonderfully entertaining story line. I give Guilty five quills.

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Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs at no charge. Have a book you’d like reviewed? Contact Kaye at kayebooth(at)yahoo(dot)com.


A Published Author At Last – Now It’s In My Readers’ Hands

Delilah Cover

The exciting news this week is, Delilah is now available in digital format! It’s something I’ve been waiting for for quite a while, so of course, I am ecstatic. But, something many aspiring authors may not realize is that publication isn’t the end of the road. No, it’s actually just the beginning of a new chapter in the book of writing, this one titled Sell that Book.

For those of you who aren’t familiar with my road to publication, I started Delilah back in 2012, when I entered the M.F.A. in Creative Writing program at Western State Colorado University. The assignment given by my instructor, Russell Davis, was to write an excerpt in a genre outside our comfort zone. I was assigned to write in western genre, and low and behold, I found not only am I good at it, but I like writing western. Four years later, that small excerpt, grew into a 60,000 word western novel which I’ve been trying to find a publisher for over the past year.

You see, writing the book, while a great accomplishment unto itself, is only half the battle. It doesn’t do any good to write a story, if no one ever reads it. In order for that to happen, the book must be published, and while I could self-publish, (I had considered it), I held out hope of finding a publisher, and in the end my persistence paid off.

So, now that I got Delilah published, with the help of Dusty Saddles Publishing, I must get the word out through marketing and promotion. I must get people to read, and maybe more important, write reviews.

Reviews are where it’s at these days. According to Amazon, reviews are how you get your book promoted, and I just read somewhere that Amazon has recently increased the number of reviews needed for them to promote your book, from thirty-five to fifty or one hundred.

The question is, where do I get reviews from? Although I do honest reviews here, on Writing to be Read, I don’t know many other bloggers who do. So, it comes down to appealing to you, my readers, to buy Delilah, read it and then go onto Amazon and Goodreads, (Delilah will be listed there soon -another thing I still need to do), and leave a review.

If you are willing to go to the trouble of doing all that, I thank you, but I also ask that you leave a review that is honest. While I would love you to leave a review which sings Delilah’s praises, I want it only if it is heartfelt. If you see problems with my story, I need to know what they are, in order to improve my writing of future books, so I am asking for honest criticism, if you are kind enough to leave a review at all.

In the end, it’s up to you, the reader, how successful Delilah, or any book, will be. So, buy the books you want to read, (which I hope includes my debut novel), and be kind. Leave an honest review.

 

Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs at no charge. Have a book you’d like reviewed? Contact Kaye at kayebooth(at)yahoo(dot)com.

 

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“Fear and Loathing in Las Cruces”: A short fiction collection that’s full of surprises

Fear and Loathing in Las Cruces

This week I’m pleased to review Fear and Loathing in Las Cruces – the latest collection of short fiction by my friend and colleague, Jeff Bowles. Since I know Jeff personally, I do admit to a certain amount of bias, but only because I truly admire the way this man crafts a story, so I went at this reading with a certain amount of anticipation. With Jeff, I never really know what to expect, but I always expect to be pleasantly surprised.

And, I was not disappointed. The stories found in this collection are original and unique, and the artwork is awesome.

The first story, Will of the West, has a good western flavor with a surprise ending.  I truly enjoyed the vivid imagery of the lightning dance is Blue Dancing With Yellow, and Jeff’s story telling voice in Tumbleweeds and Little Girls nails the young girl’s POV. Four Heads, Two Hearts is a unique romance with its own unusual set of obstacles and a very interesting solution. The Fall and Rise of Max Ziggy is a reincarnation story of the feline kind.

Two of the stories deal with the topic of mid-life crisis, a topic that the author seems too young to know a lot about, but when you read these stories, us old foggies may find, or at least I did, that his interpretations are pretty spot on. Mid-Life Crisis: The Video Game defines the age of technology in a way the older generations can relate to, right down to the frustrations of dealing with voice activated responders which never seem to get our answers right. And,  Jack Hammer’s Online Identity Crisis provides an online view of the mid-life crisis of a hit man that is sure to make you chuckle.

The collection also offers two ghost stories: Falcon Highway is a good, old fashioned ghost story running along the lines of an urban legend. And, Deadman’s Hand is a ghostly tale of being ‘spirited’ away.

All of the stories contained in Fear and Loathing in Las Cruces are well crafted and quite entertaining, and they all contain unexpected elements that Jeff Bowles makes to work in short story form. Each and every one carries the uniqueness that is Jeff Bowles style, making for an overall enjoyable read. I give it five quills.

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Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs at no charge. Have a book you’d like reviewed? Contact Kaye at kayebooth(at)yahoo(dot)com.


How Do You Measure Success?

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There are many measures of success, especially in writing. Readers may look at whether or not an author has made any of the best seller lists. Authors may look at the number of books published, or number of sales, or even positive reviews. For rising authors, who are trying to get a foot in the door, like me, finding a publisher willing to publish even one of your books may be all that is required to consider yourself a successful. That’s where I’m at right now, as I just signed a contract for my western novel Delilah. But the point is, that success is subjective and there are many different levels involved.

You can see what I mean. My little contract for Delilah wouldn’t be a big deal for someone like Stephen King or Anne Rice, who sell books faster than they can write them, but for little old me, it’s a very big deal, even though it isn’t with one of the big five major publishers and there is no advance that comes with it. Although those things would be nice, signing with my small independent publisher, Dusty Saddles, makes me feel plenty successful.

What’s great too, is that it doesn’t end there, because of those different levels I was talking about. Sure, I feel successful now, with book contract in hand. But, I also have a feeling of success when I check my blog stats and discover that my readers are increasing. I feel it every time one of my poems, or short stories is published. I felt it when I earned my M.F.A. in Creative Writing. I’ve no doubt I’ll feel it again if Delilah starts selling copies and I find people are reading it, or when the next book contract comes along, or if I sell a screenplay.

Success is what we, as writers, all strive for, although your definition of success may be just finishing the book. That was my definition while I was earning my M.F.A. in Creative Writing, but after completing two novels, working on both simultaneously, I know I can finish a book, so I’ve moved on to the next challenge. Selling the book, and now it looks like I have achieved that success, as well.

But we have to be careful not to want that success so bad that we allow ourselves to be taken. There are a lot of scammers out there, who will try to steal your book right out from under you. Although I was excited about being offered a contract, I didn’t just jump into heart first, but used my head and went over it with a magnifying glass, being on the look out for all the fine print. I questioned different clauses and negotiated on any that didn’t serve my best interests, until the publisher and I came to an agreement that was fair and served both our interests. Although having a knowledgeable attorney or agent look over all contracts is always recommended, as a striving artist, I had no access to that type of professionals, but I did have someone knowledgeable in the business look it over. He confirmed that I was reading it correctly and helped my identify a couple of problems with it. Fortunately, none of them were deal breakers and the publisher was willing to be flexible.

Now, I’m ready to embark on a new publishing adventure and looking forward to in anticipation. Signing the contract holds a certain level of success for me, but the next level of success may be just over the hill, so I must press forward. My readers can help by buying the book, because the ultimate goal for me is for people to read what I write, (and the money from the book sales will be nice, too). Of course, I’ll keep you updated as to when it will be out. After all, I strive to create Writing to be Read.

How do you measure your success?

 

Want to know more about Delilah? Visit my Delilah Facebook Page

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Ah! Sweet Rejection

rejected

Last week, I received a rejection letter for Delilah from a publishing house I submitted to back in October. Although I know it sounds odd, I was elated. “Why?” you may be asking, and with good reason. Rejections are not something writers are usually pleased about. In fact, just the opposite. But I was pleased with this rejection letter for one reason. It was not a form letter. In fact, the editor took the time not only to read the sample I submitted, but to give me constructive criticism and suggestions as to how the manuscript might be improved.

As a graduate student, my professors drilled the idea into our heads that a personal rejection letter, means your manuscript made it past the slush pile and actually received some attention from the editor. It was good enough that they actually read what you sent. And a rejection letter with personal feedback is even better, because then you don’t have to wonder why they rejected your work, and you can strive to fix anything that needs fixing before sending it out again.

Writing Process 2

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My rejection letter was personal, rather than form, and it offered feedback. How sweet is that? I mean, I’m not happy the book was rejected, but I am happy that somebody read at least part of it, in this case, the first fifty pages. My reaction to this rejection is to study the personal feedback and then really look at the manuscript to determine the validity of the comments. Then revise and resubmit to the next publisher on my list for Delilah.

 

For those not familiar with me or my writing, Delilah is my 60,000 word western novel about a strong willed young woman, who served two years in the Colorado Territorial Prison, in the late 1880s. Delilah thought that time had hardened her against the cruelties of the world, but she wasn’t prepared for the trip back home and the hardships of the Colorado frontier. She heads to her home in San Luis, with sixteen year old, Sarah. An encounter with two outlaws, who take the girl captive, sets Delilah on a journey into the high country of Colorado mining towns. Along the way she faces wild animals, outlaws and Indians, makes colorful friends, and learns to love again. Delilah is a novel with the true flavor of the Colorado frontier.

A while back, I also had a hybrid publisher, who expressed interest, but wanted me to provide other western authors that would be interested in publishing with them. (To get a better idea of what I’m talking about when I say hybrid publishing, see my article, Hybrid Publishers – What are they all about?). I posted in a few places on Facebook, but did not come up with any other interested authors.

So, this is actually the second personal, (non-form) letter that I’ve received on Delilah. Of course, it would have been better if I had received an acceptance letter, but I believe in myself, I believe in my writing, and I know that one day, that acceptance letter will come. And, if not, I am not beyond the idea of publishing her myself, because I know she is that good.

To learn more about and read updates on Delilah, go to my Delilah Facebook page.

 

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“Angel Falls Texas: The Traveler”: Not a Western Great

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I like westerns. Thanks to my creative writing instructor and adviser, I discovered that I like to write westerns, and I’m fairly good at it. So, I read Louis Lamour, Zane Grey and other western authors to absorb as much from their talents as I can, applying it to my own writing. I picked up Angel Falls Texas: The Traveler #1 The Origins by J.C. Hulsey in anticipation of a good western tale. What I got instead was a poorly written story, in which the characters’ actions make little sense.

Angel Falls Texas lacks the story line and plot points to hold readers’ interests. Characters are two dimensional and lack depth, making it difficult to connect and invest themselves in the story. There are many flaws in logic which make it nearly impossible to suspend disbelief, and there is a lot of telling, rather than showing.

A teenage boy, Jed, watches as his pa is killed and kills his father’s assailant, who happens to be the sheriff’s brother. So, he sets out on the run, assuming the sheriff will come after him, not even stopping by the home place to gather supplies for the journey. He makes friends along the way, who travel with him, because they apparently have no lives of their own, and end up back where he started, in Angel Falls, where he learns the sheriff is still gunning for him. When the sheriff returns, instead of the show down one would expect, and perhaps even anticipate,  the protagonist runs away, thus avoiding confrontation. The sheriff never even sees him, so it’s not even a close call.

In fact, there is no confrontation throughout the story. There is no conflict, no obstacles to overcome. Jed and his new friends go where they please and do what they want unhindered in any way, with no apparent destination in mind. The characters are not challenged in any way and they have no clear goal to accomplish or strive toward.  They do not have to overcome other people, the elements, or the landscape. Jed spends several months helping one new friend fix up his ranch, but when a neighboring rancher shows up and claims the ranch for his own, his friend packs up and takes to the trail with our hero, giving up without a fight, or even a word of protest.

If that weren’t bad enough, the book is riddled with typos and grammar errors. This is a pet peeve of mine because poor quality books which are self-published give self-publishing as a whole a bad name, adding to the stigma that has been placed on self-published authors. This is one of those books. The cover says this book won first place in Texas Western series, but I don’t see it.

As a fan and author of the western genre, I can only give Angel Falls Texas: The Traveler #1 The Origin one quill.

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Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs at no charge. Have a book you’d like reviewed? Contact Kaye at kayebooth(at)yahoo(dot)com.