Interview with James Price, Founder of The Author Market

The Author Market

This won’t be the first time I’ve expounded on the many hats an author must wear. With traditional publishing, an author received an advance for turning in a manuscript. Then, the publisher took over, providing editing and cover art to create a finished product. Then, they developed promotional advertising and marketed your book, and with luck and some talent, the author could sit back, write another book, and collect royalty checks down the road. Okay, let’s be honest, the author might have been required to participate in the marketing through tours featuring readings and signings, but it was all set up by the publishers.

Not so today. With the rise of digital publishing, it’s easier than ever to publish your own book, changing the look of the publishing industry. Even traditionally published authors may be responsible for more and more of the promotion and marketing for their books, while advances may be less and less. This only serves to make self-publishing look like a more appealing alternative. Think about it. Why go through the whole submission process time and time again, suffering countless rejections, if your going to have to do all the work of promotion yourself anyway?

Self-publishing is on the rise, and anyone who wants to has the ability to publish a book. As I’ve pointed out before, this leads to a lot of want to be writers, who just throw stuff out there, without the gate keepers of traditional publishing to ensure a quality finished product.

As I’ve also pointed out, this often makes it difficult for authors to get good honest reviews when a book is riddled with typos and grammatical errors, which it goes to follow, also effects sales. That’s why I’ve teamed up to offer my editing services on The Author Market, where authors can go to ensure a quality product, and find assistance with all of those non-writing chores an author has to do these days. The Author Market teams up with service providers to offer authors editing, proofreading, and cover design, or they can publish the book for you, as well. It’s even possible to get assistance with marketing and promotion, through the personal assistants available on the site.

As a freelance editor and proofreader, I offer my services through The Author Market, as well as here on this site. You’ll also find services available from our Monthly Memo writer, Robin Conley and an author I interviewed recently, DeAnna Knippling , who are both talented authors and skilled editors. The Author Market has a cool referral program, too, which we’ll hear more about in just a bit.

Here today to tell us a little bit more about how The Author Market works is the owner and founder, James Price. Please join me in welcoming him to Writing to be Read.

Kaye: Tell me about James Price. What writing and publishing experience do you have under your belt?

James: Well I am a father of 6 with one on the way, yes I do know where they come from ha-ha.

I am an author, however I don’t tell anyone my pen name. I currently work 3 jobs, during the day I work as an aircraft mechanic, and at night I promote author service providers, and I am also a service provider. I have been working in publishing and author services for around three years, I own The Author Market, Aep Book Covers, as well as Nazzaro and Price Publishing. I personally have published and helped publish around 300 different titles, and have made an ungodly amount of covers over the past three years.

Initially it wasn’t me who got me into author services or even writing. It was my wife. She has been my inspiration for everything, and honestly I would have never even tried if it wasn’t for her. We got into this business, mainly because we couldn’t afford author services, mainly cover artist. Since my wife is a technical editor she pretty much handled everything herself, except for art. One day she looked at me designing a program in visual basic, and told me to get Photoshop and try making covers myself for her. Of course past experience of Photoshop made me angry so I fought her on the subject until I got tired of paying for artist. It wasn’t until then that I found what I truly enjoy that was work related.

Kaye: What inspired you to create The Author Market?

James: I created The Author Market because of the hardships that come with being an author, and even more so as an author service provider. It is frowned upon for service providers to post in author groups, or even to try to sell their services anywhere. We are usually ignored, and it is extremely hard for up and coming service providers to get a start. We constantly fight to get in the spotlight, and most of the time we end up giving up long before we are discovered. Personally it took me what felt like a lifetime of trying to get where I personally am, and if my wife didn’t constantly write, or my customers didn’t come back I would have quit a long time ago. So, I created The Author Market. A place where anyone can sell their wares/services, and a place that makes it far to easy to comment go to The Author Market! I wanted a place where an author can find any service they can to be successful! I’ve also created a refer and earn program for anyone to be apart of. That way if a cover artist who isn’t making any sales sees a FB post looking for editors, they can make income off of saying go to The Author Market. I figured why not. We all have our favorites, get them signed up and then every time you refer them (which you’re going to anyways) you make money!

Kaye: What services does The Author Market offer?

James: Personally, I sell my own services there, and I am a cover artist, formatter, web designer and gosh so many other things. The Author Market, however sells anyone’s services, we have Editors, Proofreaders, Trailer Designers, Cover Artist, Personal Assistants, and we are always looking for more new and exciting services to offer.

Kaye: Say an author chooses to have The Author Market publish their book. What platforms do you publish on? What is your accountability to the author?

James: If an author publishes with The Author Market, we will publish on Kobo, Barnes and Nobles, Create space, Amazon, Smash words, IBook’s, and any that the author wants us to.

Our accountability to the author, is as such.: By the tenth of each month we will send out royalties from previous months (whichever comes in for that author) and sales reports from the previous month. We WILL NOT gouge our clients, LIE to our clients, or STEAL from our clients. I wanted a one stop publishing platform for authors, that they can trust. Today there are a lot of publishing companies that force authors into ungodly contracts, with extremely high rates, and with no way out. I wanted a place that an author can go to that will make them happy, without taking advantage of their creativity.

Authors are being taken advantage of by these fly by night companies, and I wanted a place that was different. To publish with us all you do is get it ready for eBook and print. That includes, cover art, formatting, editing if you choose to do so. Send it to us and we will publish it. If you are not satisfied it cost $20.00 and we will remove your books from the platforms. Our price for publishing with us is 10% of royalties on print and eBook. We also will offer the author their book in print at cost plus $1.00 per book plus shipping and handling. We are not like the other companies who sell the author their own book for list price. That is just crazy!

Kaye: Would you like to talk about the Refer and Earn program offered by The Author Market?

James: Well our refer and earn program is simple. We sell other service providers services, at the point of a sale, we retain 15% of that sale. We then take that 15% and determine who it goes to. If someone refers a service provider to The Author Market, they will receive 25% (of The Author Market‘s Commission) of everything that provider sells through us. If they refer a customer to The Author Market they will receive 50% of (of The Author Market’s Commission). If you refer a customer to a service provider that you got to sign up at The Author Market then you will receive 75% (of The Author Market‘s Commission) of that sale. That way you have a reason to continue to promote your service providers, and get them meaningful work!

Kaye: The Author Market also has a cover art contest to show appreciation for your great cover artists. Would like to talk about that a little?

James: Our Cover Artist appreciation month is in September. We are giving away two prizes. One prize goes to the artist of the winning cover, and one to the author of that cover. This time we are giving away $150.00 to the winning artist, and $50.00 to the author of that cover. We want to give back to those who work hard in the background, but still want to give the author incentive to want to get them in the contest. Our service providers need appreciation and The Author Market will continue to do prizes, for all of our service providers! We love them all and want them to continue even when times are tough!

I want to thank James for joining us today. The Author Market makes it easy and convenient for authors to be sure they’re producing the best possible book they can through editing, proofreading and cover design. Their personal assistants offer help in getting the word out, and they will partner in publishing your book, if you like. And for freelance service providers, it offers a place to hang your shingle. They have a great referral program, so after reading this, if you decide to sign up as an author or a service provider, be sure to mention this post on Writing to be Read. Happy writing!


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Inside the Editing Process

Okay, I know I have been negligent in giving this blog the tender loving care that it deserves. I have been negligent in a lot of things lately, due to my husband’s illness and the care that he has required. I’ve taken leave from work, as well as cutting back time for writing and editing, but I’m trying hard to get back into the swing of things, so let’s talk about my latest endeavor. Did you catch it back there? Yep, I said editing. This has been a new and glorious prospect for me, because I’ve discovered that I am pretty good at it, and I’m learning a lot about writing, by looking at it from an editor’s perspective.
I never realized how much work really goes into the editing process. That was the first thing that I learned. I guess I hadn’t thought about it before, but it’s not just making a few corrections and sending it back to the author for repair. Oh, no. After that, the author sends the rewritten version back and you have to edit the whole thing again. Now this may sound like a pain, but I also learned that it is well worth it, for half the time I find things that I missed the first time around, or even change corrections that I had suggested back, because they didn’t have the effect that I thought they would. Many chapters go back for rewrites and then, re-editing four or five times, before I can call them good and put them in my finished folder. This is why they say you shouldn’t try to edit your own work, at least not on the final manuscript—authors can’t be objective enough about their own words, because they are too close to it. Through editing, I’ve been learning what to do in my own works, as well as what not to do. Here are some helpful things that I have learned so far, through my editing, about the writing process.

       • I learned that sometimes autocorrect fixes things that don’t need fixing.

         The computer program doesn’t    recognize that you are writing dialog,

        and sees a period as the end of the sentence, capitalizing the next word,

        regardless of whether it should be or not. I’ve been constantly fighting

        with this in my own writing, as well as when editing the work of others.

        It also fails to pick up on things that need correcting. The computer

        doesn’t distinguish between “Their” and “There”, or “Your” and “You’re”.

         As long as the word has a legitimate spelling, the autocorrect doesn’t

         perceive it as being wrong, even if it is wrong for the context of the


       • I learned that if you work with people and can be reasonable with

          pricing and flexible with financing, you are often more likely to get

          the job. I guess that is true for anything, not just editing, but I do

          think it makes a difference. And I look at it this way; doing the job

          for a little less than I would have liked and accepting payment in

          installments, is better than losing the job because it is overpriced,

          and not getting paid at all. I also think that this is one way in which I

          can help out my fellow writers, and I’m all for that!

       • I learned that sometimes, I can get so into the writing, that I take

          liberties and actually suggest ways to reword things, instead of just

          suggesting ways that it might be changed. So far this hasn’t been a

          problem, but I can see where it could be. I’ll have to be careful not

          to step on any author toes.

       • I learned that while the bottom line is that the author is the boss, I have

         been amazed at times, at how willing the author may be to take my

         suggestions to heart. It brings a smile to my face each time I see one of

         my suggestions implemented, and makes me feel good to know that I

         might actually be making a difference that improves the work’s chances

         of being published.

      • I learned that when I feel like I’m going to scream if I have to read

         chapter two one more time, it’s time to put it down and move onto

         the next chapter. That’s when I need to pick up a chapter from the

         file that is still waiting for first edit, and read something fresh that I

         haven’t scrutinized so many time that I lost count. And… there is

         such a thing as over analyzing and it is easy to do. I’ll have to be

         careful not to pick each chapter to death.

       • I learned that I like editing. I was hesitant at first to get into the editing

          side of the business, because I’d never done it before. No experience.

          But how are you going to get experience?…. Exactly! So far, I think I’m

          holding my own. (By the way, it also felt great to be able to add copy

          editing services to my website as I redesigned it, and to find my name

          listed in the acknowledgements of the book as someone who helped

          make it happen.)

       • I learned that if I do too much editing at one time, I start making

          changes and correcting spelling and punctuation in everything I

          read. I have to remember to consciously switch mental gears,

          when I’m reading for pleasure, rather than business. Somehow, I

          don’t think Stephen King would be as interested in my suggestions

         as my clients are.

Well, that’s what I have learned so far about editing. I have no doubt that I’ll learn more, as time passes and I edit more manuscripts, and of course, I will share it here, in hopes that it might help you to learn something, or at least make you chuckle.